Two weeks ago I was given a tour around the iconic new London headquarters of a large financial services company. They had considered many aspects of the shared working areas, pop-up meeting spaces, quiet areas and how to subtly influence better collaborative working. There is just one problem for this company – and for almost every other large organisation I know that is investing in ‘future workplaces’. No matter how many comfy lounges you have and how good the coffee, workers are voting with their feet and leaving offices.
Just recently came across this thoughtful post by Paul Miller, CEO and founder of the Digital Workplace Group. While many observers of the changing world of knowledge work still see a place for a centralized, commute-in office (CCO), refurbished as a comfortable space to meet up with colleagues and collaborate some part of the work week, Miller sees it as no longer serving a useful purpose.
He even goes as far as to predict the CCO will in the 21st century become an obsolete white elephant. Citing his own company’s experience, Miller argues that organizations that try to adopt a virtual work culture but retain the CCO will suffer an identity crisis of sorts and related in group/out group adverse organizational dynamics.